MA Concepts

Are Larger Cars Safer for Teen Drivers?

For parents car shopping for teen drivers, safety remains a top priority when selecting a vehicle. But what exactly determines a cars safety?

40 Pretty Feminine Walk-In Closet Design Ideas

We continue telling you how to organize feminine interiors in your house, and now it’s time for the temple of any girl – for a walk-in closet! There’s a pl

Why the First Thing We Do in Hotel Rooms is a Huge Mistake

Good rule of thumb? Put your luggage in the bathtub when you check in.

How Chatbots Support Sales, Marketing and the Customer Experience

Chatbots and artificial intelligence (AI) are rapidly growing tools that support sales, marketing and customer experience initiatives. Yet, some businesses still hesitate to invest in AI and chatbots.

The Basics of Aligning Sales, Marketing, Operations, and Finance to Grow Profitable Sales

The Basics of Aligning Sales, Marketing, Operations, and Finance to Grow Profitable Sales

How Storytelling Can Power Your Success in Sales, Marketing & Beyond

Messaging expert Andy Raskin on storytelling's critical role in powering a startup's success in sales, marketing, fundraising, product development and more.

Why You Need a Sales & Marketing Process Flow to Achieve Alignment

Implementing a sales & marketing process flow can help your sales and marketing teams align and know who's responsible for what. When it comes to developing a strategy to create optimal conversions, a sales & marketing process flow can take the guesswork out of priorities, goals, and what is necessary to achieve success.

Why it's hard to align sales, marketing & service

Customers don’t deal with departments; they deal with companies. And so when there is no alignment and consistency between the sales, marketing and service

7 Benefits of Outsourced Sales & Marketing

As businesses develop their strategies for growth, more and more management teams are recognizing that outsourced sales and marketing can…

The Sales & Marketing Departments: Friends or Foes?

It’s never any one department’s fault that revenue isn’t generated - it could be a mutual problem. But when Sales and Marketing work together as a team to solve any

Who's on your Revenue Squad? (+3 more sales/marketing alignment tips)

101 Sales, Marketing, and Agency Management Ideas

Emotional Connections.Great brands avoid selling products. Great salespeople cultivate emotional connections with customers. —Harvard Business Review, Augu

How to bridge the gap between sales & marketing

It’s the age-old problem – Sales and Marketing; two essential departments which should effectively be working together, are failing to collaborate, resulting in an unfocused marketing strategy and lost leads.

Sales & Marketing: 5 Questions to Evaluate Employee Engagement

Are you ready to increase your sales employee engagement rate? Here are five questions to evaluate how engage they are.

Eight Shortcuts to More Successful Sales & Marketing Collaboration

The concept of getting sales and marketing to work more closely together isn’t new. The fact is, there's no secret to making the two teams work as one.

Startup Sales & Marketing Hiring: The 3 Things to Look for

Ten sales & marketing tactics that are allegedly dead...

10 sales & marketing tips for the digital era

Insurance agents and brokers, heed the advice in this article before heading into another Zoom meeting.

Sales & Marketing: Fixing Your Email Marketing Oops

Every business owner and marketing associate has done it. You know. Found the glaring error AFTER the mass email went out to thousands of current and potential customers<br>So what can you do?<br>The main thing is to decide how big the error is. Typos or misplaced graphics don't change the message or call to action, so don't fuss with those. But if you got the wrong discount, deadline, or featured item, that has a major impact on your ability to do business.…

Who Did This? The Beauty Supply Has No Chill!

No the Beauty Supple didn't steal our Mayor's likeness to promote a wig!